This is a Brand identity for the Client Albia. This was found on LogoDesignLove.com and the function of this is to give the company an identity and feeling or glimpse of what the company is like through these designs. I personally really enjoyed the presentation through all sorts of different ways to look at it. I chose a couple different for the blog but there was many more. I think the way that the designer chose to use color and style is a really good way to show us how professional and modern this place is. Hopefully we can do the same on our upcoming branding and identity project.
For this blog, I chose to do something a little different and look at the actual magazine covers of the communication arts covers. I found these on their website and chose to do it because no one has done it and it shouldn't go unrecognized. The function of this design is to captivate people into wanting to open this up and see the top designs of the time. It has done this very well by using clean and appealing type, a unique and captivating logo and very clean artwork and designs used for the front cover. The covers of all of them are also very good at being unified, as they have the same layout, but they are also different causing variety. The color schemes of type are perfectly matched with the image and the colors are changed according to the design or picture used. I chose this because of how I am currently working on making the billboards into three unique but unified works.
This is a piece of work done by one of my good buddies, Jordan Bidner who went through parklands graphic design program. This is a skateboard graphic he did and his great illustrations are shown here. The function of this illustration is to be a decoration or a sticker. You can make the argument that the function of this is to promote Jordans amazing illustration skills. I chose this because of our current project doing the branding for Stormwater. I liked this because of the great balance of thick and thin lines and the unity of curvy and fluid motions. It is very symmetrical but it has variation which causes it to be very appealing and not boring.
This is a branding campaign done for the Hilda restaurant. I found this on Behance.com from the trending and popular section. Just like any branding campaign, the purpose of this is to show the personality and feeling expressed by the company when looking at the designs. The choice of deep blue and clean gold lines give the customers the feeling of the contemporary but also hipster feeling. The designs are very classy but also inviting and fun at the same time.
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